Rose Package

A small rosette is affixed to the appeal letter and the donor is asked to return the rosette with their gift. When returned, the rosettes are used to create a wreath, flag, grave marker, or whatever has a link to your organization. The donors feel like they are part of something bigger than themselves.

A sample renewal mailing with this package had a 12% response rate and $15 average gift for $1.28 net income per name.

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